AAC Global Blog

We all know by now the cardinal sins of presentations: slides with too much text, or a presenter whose idea of presenting is to merely read aloud the text on the slides, or a presenter who gazes at their shoes… The list goes on. But, assuming you’re experienced enough to not be making those mistakes, what’s next? How do you get to the next level, ...
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We have much to thanks the TED talks series for: not only did they provide us with excellent topics like Cameron Russell’s “Looks Aren’t Everything. Believe Me, I’m a Model,” or Hans Rosling’s “
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It’s a rare business that doesn’t require any understanding of languages, and for most businesses, English has become their go-to option for international business communication. However, no one wants to fumble over words or make mistakes. What if I leave a bad impression? What if I say ...
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In the United States race for the office of president, the current candidates have two very distinctly different styles for getting their message through to American voters. How would you describe their delivery style, body language, choice of words and tone of voice, along with their general style of communicating? Would you consider using their methods of communication for ...
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Sep 28

Language Used to Engage

Posted under

Storytelling, Language skills, Language training, Working life

by Blake Schumacher September 28, 2016 at 10:43 AM
When I was young, my mother took me to libraries and museums to listen to stories. The biggest thrill I had wasn’t at the end of the stories; it was the journey, the optimism, the promise that by committing to this voyage, you may receive big payoff at the end. I loved the tension created by the trek. Would the hero slay the villain? How will the hero go from rags to riches? How will a certain ...
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According to the 2013 Languages for the Future report commissioned by the British Council, approximately 75% of British people are not able to carry on a simple conversation in a foreign language, let alone sell their products using anything other than ...
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Language learners that are at an intermediate level often complain that they lack the vocabulary to express themselves eloquently. Many feel that they have mastered the basics of grammar and can make themselves understood, but they are constantly stuck using the same words. This frustration is often intensified by the idea that expanding your vocabulary necessarily involves learning long lists ...
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Have you ever, even as an adult, thought about how people learn languages? It might sound like a lot of work, because learning styles, trends and methods follow each other like the changing seasons of haute couture. On the other hand, the current trend towards self-direction requires that everyone ...
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New year’s resolutions are made at the wrong time of the year. The busy start of the year and even busier late spring ruin these lofty decisions and the measures arising from them. So why not make a summer resolution? Make a resolution that will benefit you in your free time but also after summer ...
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Can your product or service speak or communicate in any manner to potential customers on your behalf? Does it know any foreign languages or understand the impact of the target country’s culture on closing a deal – including marketing, advertising, agreements, purchasing procedures, manuals, consumer protection, etc.?
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