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Invest in languages

Posted by Annamari Korhonen on 24/08/16 09:56

According to the 2013 Languages for the Future report commissioned by the British Council, approximately 75% of British people are not able to carry on a simple conversation in a foreign language, let alone sell their products using anything other than English. The Department of Business, Innovation and Skills has calculated that this costs the British economy £48 billion every year. All this despite the fact that in many countries, people understand English very well. We can only wonder how huge the corresponding losses are for Finnish businesses whose employees don’t have the same advantage of speaking the global lingua franca as their native language.

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Topics: Translation, Language skills, Marketing material, Multilingual communication

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